Cards remain the most effective networking tool, even despite social media sites that revolve around business networks and connections. The effectiveness of a business card depends entirely on the design, content, and print quality of the business card.
A professional gold business card effectively reflects a company's brand image. It's the first article prospects get, so it's the first chance to make a strong, positive impression. That is why it is important to have high-quality business card printing. Customers and clients will immediately see a cheap card and it will damage the brand image.
It is best to hire a professional designer to create business cards. The only exception to this rule is if the person who needs the cards has enough design skills to make the cards themselves. A professional designer must also design other marketing guarantees.
This includes logos, letterheads, brochures, and a company website. By hiring a designer for all of these design tasks, the brand image will constantly be conveyed through multiple pieces. This enhances the professional aspect of the business.
Make sure business cards are simple. They should be 90 x 55 centimeters so that there is not too much room to work. Avoid making the logo too large and don't make the type too small to read comfortably. Sufficient space is a useful design technique that makes cards look more professional.
The typical 90 x 55-centimeter size has plenty of room to customize. There are techniques companies can do to differentiate themselves, such as adding rounded corners. Some designers suggest going with an unusual shape to attract attention. The different shapes can be memorable, but they don't fit standard business card devices.
A well-designed card provides a convenient and memorable form of marketing from the point of view of both the giver and the recipient of the card.